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凱斯紐荷蘭2023優(yōu)秀服務經銷商交流分享活動黑龍江站圓滿落幕

2023-12-20 09:42:27 來源:凱斯紐荷蘭 閱讀量:17578 評論

導讀:近日,在2024年凱斯紐荷蘭中國農業(yè)機械經銷商大會的背景下,由凱斯紐荷蘭客戶支持部門發(fā)起,邀請了西北區(qū)域2023年表現卓越的三家經銷商來黑龍江交流學習。

  【農機網 明星企業(yè)】近日,在2024年凱斯紐荷蘭中國農業(yè)機械經銷商大會的背景下,由凱斯紐荷蘭客戶支持部門發(fā)起,邀請了西北區(qū)域2023年表現卓越的三家經銷商來黑龍江交流學習,進一步提升經銷商在售后服務業(yè)務方面的綜合能力。
 
  他們跨越3000多公里的距離,來到東北黑龍江佳木斯、寶清縣,與當地的經銷商進行深入的交流、討論、學習和分享,通過互相交流和學習,共同成長,為用戶提供更高效、滿意的售后服務。
 
  活動首日,團隊來到了佳木斯凱達公司。作為近年來凱斯紐荷蘭業(yè)務發(fā)展卓越的公司,凱達公司在服務方面一直表現出色,是體系中的佼佼者。
 
  在服務經理黃強的領導下,他們始終堅持“客戶至上”的原則,不斷提升自身和團隊的服務能力。在凱斯紐荷蘭的全流程服務體系中,嚴格要求自己,努力為客戶提供滿意的交機培訓、設備保養(yǎng)等服務,并幫助用戶更高效地了解設備使用過程中的注意事項和技巧。
 
  在交流中,2023年凱斯紐荷蘭服務之星、佳木斯凱達的步金峰分享了他們在收割機交機時的貼心做法。“針對新手或首次接觸收割機的用戶,我們會派出兩名服務人員協(xié)同工作。其中一名服務人員會從右側收割機過橋開始,引導客戶繞機一周,詳細介紹全車的調整點和保養(yǎng)點,并用馬克筆在重點區(qū)域做出標注;另一名服務人員則專注于駕駛室、糧倉和發(fā)動機區(qū)域的講解,確保用戶能夠輕松掌握。”
 
  “考慮到客戶可能無法一次性掌握到全部信息,我們會建議客戶用手機拍攝全過程,以便在后續(xù)收割作業(yè)中隨時回顧。若仍有任何疑問,客戶可隨時與我們聯系,無論是電話還是微信,我們都會及時響應。”
 
  這種樸素而真摯的服務方式充分展現了凱達公司服務人員“以客戶為中心”的服務理念,團隊不僅將交機和客戶培訓做到了客戶心坎里,更是從客戶的實際需求出發(fā),全心全意滿足了客戶的期望和需求。
 
  第二天,團隊馬不停蹄地前往雙鴨山寶清縣,參觀并學習哈爾濱大昌合盛農機新凱寶清分公司的經驗。
 
  近年來,大昌合盛代理商服務團隊在后市場維修業(yè)務方面不斷努力提高和改進,現在團隊中的每個成員都可以作為維修技術專家,為客戶提供設備維修、保養(yǎng)等全方位的綜合解決方案。他們的專業(yè)能力和服務水平得到了市場的廣泛認可和贊譽。
 
  隨著高端農機不斷向集成化、專業(yè)化和智能化方向發(fā)展,客戶群體也逐漸呈現年輕化的趨勢。他們不再僅僅希望經銷商能夠提供現場維修和解決田間問題的服務,更希望經銷商能夠像汽車4S店一樣提供全面、周到的服務。
 
  大昌合盛公司敏銳地洞察到這一市場需求,從客戶角度出發(fā),在今年投入建造了超過2000平米的維修車間及相關設備。這個車間可以為客戶提供設備轉運、清潔、檢查、保養(yǎng)、維修和配件供應等全方位一站式服務,自開業(yè)起,吸引眾多客戶慕名而來。
 
  盡管冬日寒風刺骨,但車間內的服務人員仍然忙碌而有序地工作著。大昌合盛公司的成功實踐再次證明了客戶至上的重要性,以及適應市場變化、勇于創(chuàng)新的精神對于企業(yè)發(fā)展的推動作用。
 
  大昌合盛服務經理李福祥介紹說:“過去,每年農閑季節(jié),我們都會開著服務車到客戶家里為他們檢查機器。在零下二三十度的天氣里,維修條件和場地都非常艱苦。但自從我們建立了這個車間后,越來越多的客戶選擇將設備送到這里來維修。”
 
  他興奮地補充道:“現在,客戶只需坐在家里打個電話,我們的托運車就會開到客戶家中,將拖拉機裝運好送過來。保養(yǎng)、檢查結束后,我們再將機器送回到客戶家中,非常省心。”
 
  三天的溝通交流結束后,返程的路上,西北區(qū)域的三家經銷商紛紛表達了他們對這次交流分享活動的內心感受。
 
  “這次活動我感觸頗深,讓我受益匪淺,回去后一定要和團隊分享交流,也要同領導進行匯報探討,為實現新目標努力”
 
  “這次活動太好了!在我的印象中,這些服務可能需要七八年才能實現,但沒想到他們現在就把業(yè)務做得這么好。我們回去后也要認真總結、分析,爭取明年在新疆開拓我們的服務業(yè)務。”
 
  “非常感謝凱斯紐荷蘭服務部門給我們的這個機會,我將把這次交流的收獲帶回去分享給團隊,明年能夠將更好的服務提供給我們青海當地的客戶。”
 
  凱斯紐荷蘭一直秉承客戶至上的服務理念,不斷致力于提高客戶滿意度、忠誠度。今后還將為經銷商提供更多溝通業(yè)務、分享心得的平臺和機會,共同成長,打造中國經銷商優(yōu)秀服務的典范。
 
  稿件提供:經銷商服務發(fā)展 張浩然
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